Religare ad- ET- 24th Dec 2010
BNP Paribas ad- Mumbai Mirror- Dec 2009
Do we see any similarities??
Focus- Size of the fund
Creative depiction- Sumo wrestler
Quite an inspiration, i must say. Sumo wrestling is surely not a sport for the Indians as yet but Sumo wrestlers sure do influence them if one goes by the ads!!
Hm.. when size comes to picture, sumo wrestlers cannot be ignored.
ReplyDeleteAgreed. But i m trying to say that both the creatives are common about the sumo wrestlers... it should not be the case... two different brands cannot have a common type of ad
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