Dont know whether using Rajni to talk about the impossible would work for Share Khan.
It would surely grab eyeballs and make people read the ad.
Rajni is the centre of jokes as far as doing the impossible is concerned and thus would you want to be considered as a joke, i really do not think so.... but a good way of putting the point through.. a la the Amul ads, done with theme of current affairs
I remember reading this print ad.......but nothin about share khan or the message which the ad wanted to put..........Advertising effectiveness v/s creativity.......
ReplyDeleteI wish i could interview rajnikant and ask him on how he feels being bullied day in n day out.
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